Saturday, September 10, 2011

Rally's featured in Indianapolis Business Journal

Rally’s was recently featured in the Indianapolis Business Journal, in an article titled “Rally’s planning to add up to 30 local restaurants.” In the article, Jennifer Durham, VP of finance and chief development officer for the brand, discusses how Indianapolis is a great market for the burger chain. Durham said the brand can grow two to three times its size in the city to create a heavy presence without fear of over-saturation. The article also discusses the two newest local franchisees, Tim Amick and Fred Kaufman, who each have plans to continue to develop throughout Indianapolis. A portion of the article is included below and can be read in its entirety by clicking here.

Rally's planning to add up to 30 local restaurants

The owner of the drive-through focused burger chain Rally's, which got its start in southern Indiana, hopes to double the number of locations in the Indianapolis area over the next 10 years.

Rally's has 30 locations in Indianapolis, 24 of them owned by the chain's privately held parent company, Tampa-based Checkers Drive-In Restaurants Inc.

Franchisees own the other six local restaurants and also would own most of the up to 30 new restaurants on the drawing board. The focus of the growth, a few new restaurants per year, will be in suburban areas, said Jennifer Durham, the chain's vice president of finance and chief development officer.

The newest location, at 5235 E. Southport Road, opened in August. The next one is under construction at 4905 Kentucky Ave.

"We think Indianapolis is a great market for the company," Durham said. "I think we can grow by two or three times and still have a nice presence without an over-saturation."

(Read More)

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